Pricing a membership plan feels simple until you actually sit down to do it. Too high and patients hesitate. Too low and the plan works against you financially. Most practices that have been running a DIY plan for a while have landed somewhere in the middle — and haven’t revisited it since. That’s usually where […]

July 16, 2026

How to Price Your Dental Membership Plan to Maximize Profit and Enrollment

How to Price Your Dental Membership Plan to Maximize Profit and Enrollment

Marketing, Membership Plan Growth

Dental insurance was originally meant to help patients have access to care.  For many practices today, however, it is pretty much doing the opposite. Many patients hesitate to make appointments because they have no idea what is covered. They decline treatment because they are worried about unexpected costs. Teams spend valuable time explaining benefits they […]

February 23, 2026

Insurance Keeps Patients Away. Membership Plans Bring Them Back

Insurance Keeps Patients Away. Membership Plans Bring Them Back

Marketing, Membership Plan Growth

Back-to-school season is a whirlwind for families.  Between new schedules, supply lists, and endless paperwork, it’s easy for dental care to fall through the cracks. But this busy season is also one of the best times to connect with parents who are looking for affordable, reliable care options for their kids. If your practice offers […]

August 4, 2025

How to Market Your Membership Plan to Parents This School Year

Marketing

If you’ve ever seen a parent’s face after hearing the cost of orthodontic treatment, you know. It’s a moment. Braces and clear aligners are major investments in a child’s health and confidence, but the sticker shock is real. And while many families assume their dental insurance will help… the truth isn’t always so helpful. Let’s […]

July 21, 2025

Are Their Braces (or Clear Aligners) Covered? Membership Plans Can Help

Membership Plan Growth

Summer break always goes faster than we think. And before you know it, kids are heading back to school with brand new backpacks, lunchboxes, and maybe a few lingering cavities. That’s why now is the perfect time for families to schedule their kids’ dental checkups. A back-to-school dental visit does more than just check a […]

July 21, 2025

Back-to-School Smiles Start Here: Why Now’s the Time for a Checkup

Back-to-School Smiles Start Here: Why Now’s the Time for a Checkup

Marketing

In today’s digital age, social media has become a powerhouse for marketing, especially during open enrollment.  This period is when patients are actively seeking healthcare options, checking out office deals, looking to see where they can save the most.  And lucky for you, this makes for the perfect time to showcase your membership plans. With […]

September 10, 2024

Maximize Social Media for Open Enrollment Marketing

Marketing, Open Enrollment

Oh the back-to-school season…it’s fun, exciting, maybe even a little chaotic. It’s a season that offers a rather unique opportunity to offices.  AKA the perfect time to market your membership plans for back-to-school and show families the value you offer. This period is great for parents looking to ensure their kids start the school year with […]

August 13, 2024

Market Your Membership Plans for Back-to-School

Marketing

In today’s competitive healthcare landscape, membership plans are a game-changer for practices and patients alike.  For you, they provide a steady revenue stream and foster patient loyalty, while offering affordable and predictable care for them. And that’s what we call a win-win. Which is why, as we approach the season of open enrollment, the perfect window to […]

July 30, 2024

Creative Ways to Market Your Membership Plans for Open Enrollment

Marketing

In the fast-evolving digital age, email marketing for dental practices remains one of the most powerful tools at your disposal. Even with the rise of social media, email is still a key player. Why? Because it directly reaches your patients where they’re most attentive—their inboxes. Forbes recently highlighted email marketing’s ongoing impact, stating that “it […]

July 2, 2024

Email Marketing for Dental Practices: Why it Works + Content Ideas

Dental Practice Growth, Marketing, Membership Plan Growth

We know, we know! As a dentist, the last thing you have time to deal with is coming up with social media content ideas for dentists. But, here’s the thing: social media is one of the most powerful tools you can use to market your practice and grow your patient base. And it’s not going […]

June 27, 2024

20 Social Media Ideas for Dentists

Marketing